Affichage des articles dont le libellé est SEO. Afficher tous les articles
Affichage des articles dont le libellé est SEO. Afficher tous les articles

14/10/2012

Understanding the Domain Name Registration process


Domain Name  Registration is the most basic step in setting up a website. Like every individual has a unique name, the website also requires a name so that it can be distinguished from others and can be referred to on the internet. By registering a name for your website you basically give an identity to your website on the web. 

Most of us somehow think that selecting a domain name is a very easy task, right? Just think of any name and get it registered. This can be a good option if you are planning to use it for your own personal blog. But if you are seeking to register the name for your business website, a good amount of research must be done in order to pick the most suitable name. Therefore it is always advised to a user to carefully assess the name before registering it. Here are some useful tips that can help you to register a great name for your business website. 

Ideally the name should be short and simple, so that it is easier for others to recall. It is mostly recommended that a user must think of a generic name, as these are considered very easy to remember. But as the internet industry has expanded considerably in the last few years, most of the generic names are no longer available for registration. Long and hyphenated names are generally not recommended for registration as they tend to confuse users. Moreover, people seldom remember lengthy names. So what to do? You can try to register a name that is either your company’s name or a name that is related to your business. In fact it is generally suggested to select a name that reflects about your business. This is considered very important as by doing so you can increase your visibility on search engines and have a high ranking on them. 

The process for registering a name is very simple and similar to any online purchase. You can simply visit a website of a registrar, Check Domain for its availability, pick an extension that is available for registration and make a payment. Now you would also be wondering about how to find a suitable registrar. Most registrars offer features like domain parking, locking and access to DNS (domain name server) control panel when you Buy Domain Names from them. These companies are generally the ones that are mostly recommended for registering domains. 

17/05/2011

WHOIS Domain Name Search

 
 
Have you ever tried looking for a domain name with the use of the WHOIS domain name search? If yes, then great for you! But for those who haven't heard about the WHOIS domain name search, then you should read on for you to discover the wonder of this particular thing.

On the Internet, every domain registrar maintains a WHOIS database containing all contact information for the domains they 'host'. This WHOIS database contains information about a domain name including name server, registrar and full contact information. Internet Network Information Center (InterNIC, http://www.internic.com) maintains a central registry WHOIS database that contains only the registrar and name server information for all .com, .net and .org domains

So, when we perform a WHOIS domain name search, we are using a WHOIS tool to look up contact information for a domain name from one of these WHOIS databases on the Internet. The WHOIS database will return the registration information that is intended for domain names. The name and the contact details for the domain name holder and the domain name administrator will be presented. It is important to know that the contact information for domain names under the hands of the WHOIS domain name database may vary depending on the registrar.

WHOIS Tool

You can use the following tools to run a WHOIS domain name search:
? http://who.godaddy.com/whoischeck.aspx
? http://www.checkdomain.com

The Use of WHOIS domain name search

1. Check Your Own Domain Name: Many experts said that it is necessary when you do a WHOIS domain name search on your own domain name, you should verify that your contact details are accurate. If you encounter errors in the domain name details, you could fix errors on your domain names by contacting your web hosting company.

2. Website Background Check: You can find out how long a website has been around, who owns it, and where that company or individual is actually located by doing a WHOIS domain name search. You will be able to spot a scam operation by comparing the information you find from the search with the information that is shown on the website. For example, if a website claims that it has been in operation for many years but your findings show that the domain name they use has just been created a week ago, you may not want to trust this website.

In some cases, you may not get any information from WHOIS domain name search if the domain name is protected by domain name protection service.

Domain Name Protection

Some web hosting companies provide domain name protection service that will help a website owner to protect his or her privacy. Domain name protection service protects website owner's identity from domain-related spams. With this service, only the domain name protection service contact information will be shown in the WHOIS domain name search. Website owner's contact information is kept completely private. The website owner still owns the domain name. He or she can cancel, sell, renew or transfer the domain.

03/03/2010

How to Sell Domain Names for profit

There was this person who purchased an outdated music player in the hope of earning profits by selling it. The end result was as expected and he was not able to the sell the same just because it had no resale value.
His friend was much brighter and had an eye for the future. Because he was sure that they would be in demand in the future, he had stocked up on a particular item. That the second person managed to sell off his goods at an enormous margin is obvious. The concept is the same as far as selling domain names are concerned.
Look at the length of a domain name while purchasing it. The shorter the name, the brighter are your chances of selling it because nobody has the time to type in long names and nobody can remember them too. To sell a domain at a good price it should have a good page ranking and should already have lots of visitors coming to the same.
You should keep this thing in mind while purchasing. One of the best ways to make money on domains is to purchase a site that has a low page ranking and is not optimized properly for the search engines. By spending a bit of money and time a professional can boost the page rankings of that site and then you can sell it off for a good profit.
If done properly, selling domain names… which is a lucrative business… shall help you earn lots of money. The reality is that there are many individuals who earn their living by selling domain names. By purchasing domains with a short name and selling it off immediately for a reasonable profit is how some people make fast money.
However, the real trick lies in holding the domain for some time and enhancing its page ranking during that period. This procedure enhances the amount of profit gained by disposing off domain names by a great margin. Domain names are up for sale on a number of sites and you can buy them from there. After you have enhanced their page rankings you have the option of selling them off on those same sites. You can also try out your luck on various domain related forums.

16/09/2009

Your Domain Name: Why It Matters and How to Take Care of It

You can't overstate the importance of owning your own domain name. It's your own piece of virtual real estate on the World Wide Web, Just like property in the real world, your domain can become a very valuable piece of real estate if you develop it. Far too many business owners just don't see the potential that their domain name has. They forget to use it in their marketing materials and sometimes even forget to renew it, losing their grip on what could have been some prime property.
The following are some pointers on choosing and using your domain: Choose Wisely When it comes to your online presence, your domain name is synonymous with your brand. Decide carefully on your domain name, since it's going to change everything about your marketing efforts from here on in. A short name is always better, since it's easy to remember.
If your brand name doesn't have the advantage of being brief and catchy or you anticipate that it will take a while to become widely known then you may want to combine it with a keyword related to your business. Try not to choose a name which is very similar to another website which is already up and running; you could end up with some of their traffic and vice versa - traffic which probably isn't doing either of you any good. Domain Extensions What domain name extension you decide on depends on where your business is located, where your largest markets are and of course, which are available. You could choose .com, .com.au, .net, .org and so on depending on location and availability.
If your most important market is in Australia, then .com.au makes sense; it demonstrates to consumers that you are registered as a business in the country. If you're trying to sell worldwide, then .com is the way to go. Of course many of the good .com domains are already taken. If you can, buy both the .com and the .com.au extensions to protect your brand from a competitor setting up shop using a near identical domain name.
Domain Registrar Buy domain names only from a domain registrar with a good reputation. There may be someone cheaper, but you may end up with more trouble (or additional fees) than those savings are worth! Look for good customer service and complete access to your domain for easy account management. Free transfer to a different domain registrar if you find their service unsatisfactory is also something to look for.
Marketing Your Domain Keep your website in the minds of consumers by using it in all of your advertising and marketing materials, company letterhead, business cards, etc. Make sure to change your contact information to reflect your new domain based email address as well - this has a much more professional appearance. Don't Let Your Domain Expire! If your domain is an integral part of your business, forgetting your domain renewal could be disastrous. It's best to renew your domain in advance of the expiry date to ensure that your site has no outages and your email service is not interrupted.
If you let your registration lapse, someone else (probably a competitor) is likely to buy it. Any reputable domain name registrar will send you a domain renewal notice by email to remind you that your domain will be expiring soon. Watch Out For Scammers! There are con artists everywhere and the web has some who sell phony domain name services. These include fake domain renewals and what is called "blackmailing", where a scammer contacts you to say that they have a domain name for sale which is similar to your own - and that someone else is interested.
They'll offer to sell you the domain name at an inflated price of course. If you've received such an offer and suspect a scam, report it to your current domain registrar and ask them what to do. The end result here is that you should select your domain name carefully and then watch over it as you would any other part of your business as you develop this piece of cyberspace real estate into a valuable and profitable part of your business...

07/07/2009

The Neccessity of a Domain Name

When you decide to set up business on the internet you do need a domain name. Your site’s name identifies your business online among all others. Think of it the same as the sign out front for a brick and mortar business.
How to select a name to identify your website Give some thought to choosing your domain name. Something short and memorable is best if you can get it. This is not always possible. Much has been written about whether or not adding dashes make a difference in SEO and other factors. I have not seen that it makes a difference.
If you need to add hyphens to get the name you want, I haven’t seen that adding them has any adverse effect. Your domain name should reflect what your online business is about. If your business website is focused on dog training, you certainly want to fit dog in somewhere. This helps searchers know that your website it about dogs, and it also helps with SEO.
As time goes by, and your online business website begins to get links here and there around the internet often it will just be referred to by your domain name. Including your main keyword will be a real plus. Each time a search engine sees your site’s url on another website, even if there isn’t explanatory text the search engine will pick up your keyword in relation to your site.
There has also been a lot of fuss about the length of a domain name and hyphens being difficult to type in. How often do you actually type in a url? Let’s be real. Most people either click on a url, or they simply copy and paste.
How hard is that? If getting a good, meaningful, domain name requires a little extra length or hyphens, I don’t see that it is a big problem. Short is always better, but do what you need to get your keyword included. How long should you register a domain name for? If you are serious about building a successful internet business, you should register your domain name for a minimum of two years. More is better.
There is some evidence that registering for more than a year gives you an edge with the search engines. It is thought that this gives the search engines a reason to believe that your business will be around for a while.
Domain names can be purchased for under ten dollars a year. This is a very low expense considering that the cost is for an entire year. At ten dollars a year, it would cost you roughly 83 cents per month to give your internet business a worthy and relevant name. If you can’t afford that, then you can’t afford to be in business online.
Keep track of when your domain name will expire, and renew in advance. You don’t want to lose it. There are people who watch for expirations and will snap them up. I know this for a fact. A domain name I once owned was bought by speculators. At the present time this exact name is being offered for over six hundred dollars online.
If you use a credit card and set your domain name up for automatic renewal, do be on top of when your credit card expires, and go back to your registrar and update your credit card information. This is how I lost mine.
My credit card renewed, but the registrar had no way of knowing that and could not use my information as it was. So they did not renew it. A good domain name is a real asset to an online business. Protect yours...
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